One of the best things I ever did for my beauty business was to network with other lash artists. Building a community of like-minded people around you can grow your business and help you feel supported in the best ways!
Let’s start with a list of potential connections in your community.
Once you have a list of beauty professionals, the next step is to start networking. Networking with other people in your industry can open up opportunities for collaboration and new relationships. Here are some tips on how to network with beauty professionals:
1. Attend conferences and events – Beauty expos and events are great places to meet like-minded individuals and make connections with other professionals. Take the time to introduce yourself and talk about what you do to get people interested in your work. Going to and speaking at The LashConference was a huge boost to my community and network.
2. Share tips on social media – Social media is a great way to connect with other beauty professionals. Post helpful advice and resources, join conversations, and engage with other users when appropriate.
3. Ask for referrals – Reach out to existing contacts and ask for referrals to other beauty professionals. People are usually willing to help connect you with the right people if they can.
4. Follow influencers – Beauty influencers can be great resources when it comes to networking. Take the time to follow them on social media, comment on their posts, and engage with them on other platforms.
5. Attend relevant events – Beauty expos, industry conferences, and trade shows are all great places to meet fellow beauty professionals. You can learn about new products, gather information on trends and techniques, and network with others in the industry.
6. Join online forums – Search for online forums dedicated to the beauty industry and join the conversation. This will enable you to better understand the industry and connect with people in the same field.
7. Utilize social media – Social media is one of the best ways to connect with beauty professionals. Follow them, comment on their posts, and even send private messages if they allow it. Doing this allows you to build relationships with beauty professionals and create a network of contacts.
8. Reach out to local salons – If you’re looking for more immediate opportunities than networking events or social media, reach out to local salons and offer your services as an intern or volunteer. This will provide valuable experience in the field while also helping you build relationships with the salon staff and other beauty professionals.
9. Participate in local beauty contests – These are a great way to get your name out there and make connections in the industry. Participating can be an excellent opportunity to show off your talents, gain recognition, and meet other professionals who share your interests. I remember entering a lashing competition and was so nervous; however, in the end, I won 1st place!
Trust me, I know sometimes it can be hard to put yourself out there, but I promise you the return on investment is totally worth it!
You got this!